Branson housing market

Buyer's marketBranson, MO metro areaData through Sep 2026
Typical home value
$246K
▼ 0.6% 1 yr
Typical rent
$1,344/mo
▲ 4.3% 1 yr
12-month forecast
−0.6%
#499 of 546 metros
Gross rent yield
6.6%
#177 of 546 · U.S. 6.3%
Days to pending
108 days
▲ +30 days 1 yr
Listings with a price cut
24%
▲ +2.1 pts 1 yr

Key takeaways

  • 1The typical home is worth $245,525, down 0.6% in a year and up 18% over five years.
  • 2Zillow forecasts home values falling 0.6% over the next 12 months (U.S.: +1.1%).
  • 3Typical rent is $1,344/mo (+4.3% YoY), a 6.6% gross yield, above the U.S. 6.3%.
  • 4At 7.32% with 20% down, the typical home costs $1,349/mo in principal and interest, $5 more than renting.
  • 5Homes go under contract in 108 days (+30 days vs last year); 24% of listings have had a price cut.
Market temperature
Buyer's market
Buyer'sNeutralSeller's

Zillow Market Heat Index: 34/100, #386 hottest of 546 metros. Below 44 favors buyers; above 55 favors sellers.

Home values and rent

Typical home value
Latest $246K
$142K$177K$212K$248K2016201920222025
Typical monthly rent
Latest $1,344
$1,142$1,214$1,285$1,3572023202420252026

How fast homes are selling

Days to go under contract
Latest 108
29558210820182020202220242026
Share of listings with a price cut
Latest 23.5%
10.0%15.7%21.3%27.0%20182020202220242026
Homes for sale vs new listings
Latest 899
For saleNew listings
1856001,0151,43020182020202220242026
Share of homes sold above list price
Latest 6.4%
7.3%16.9%26.5%36.0%20182020202220242026

Source: Zillow Research (ZHVI, ZORI and market activity data).

How Branson compares

MeasureBransonUnited StatesRank of 546
Home value, 1-yr change−0.6%+1.2%#484
Home value, 5-yr change+18.3%+19.7%
12-month forecast−0.6%+1.1%#499
Rent, 1-yr change+4.3%+2.7%#159
Gross rent yield6.6%6.3%#177
Price-to-rent ratio15.215.8
Mortgage P&I on typical home$1,349$2,012
Days to pending10856

Cities in the Branson metro

1 cities with home value and rent data.

Branson$245K▼ 1.0%$1,349▲ 3.8%6.6%

Run the numbers

Other Missouri metros

Gross yield = 12 × typical rent ÷ typical home value, before expenses. Mortgage estimate: 20% down, 30-year fixed at the current Freddie Mac average, principal and interest only. Forecast: Zillow Home Value Forecast. Data refreshed Oct 26, 2026.